Tuesday, April 11, 2006

Curriculum Vitae



CURRENT
Finishing a PhD in Literature at the University of Worcester

CURRENT FREELANCE PROJECTS
Copywriter for TMP Worldwide (Monster.com)
Internet marketing campaigns for DGM (Search Optimisation, Pay-Per-Click and Pay-Per-Call)
Travel editor for St8ke Magazine (www.st8ke.com)


CREATIVE COPYWRITER FOR BCA (BERTELSMANN)
DECEMBER 2004 - DECEMBER 2005
See www.artsguild.co.uk
BCA is part of Bertelsmann Direct Group. I specialised in direct-response copywriting and marketing:
Innovative sales copy for brochures, magazines, leaflets and flyers
Attention-grabbing headlines and banner ads
Email campaigns
Project management
Concepts for press ads, inserts and brochures
Strategies and monitoring effectiveness of campaigns


EDITORIAL PROJECT MANAGER FOR VISION PAPERBACKS
MAY 2003 - -OCTOBER 2004
See www.visionpaperbacks.co.uk
Vision is a leading independent publisher of challenging non-fiction.
As Assistant Editor I produced sales-focused concepts for new books:
Project managing production, commissioning and editing new titles such as The Good Giving Guide
Copywriting for marketing materials, catalogues and book covers
Initiating marketing strategies
Creating schedules and overseeing freelance and print work
Developing and maintaining relationships with clients (prospective authors)


PUBLISHING ASSISTANT FOR AMNESTY INTERNATIONAL
DECEMBER 2001 - MAY 2003
AI is the UK’s biggest human rights NGO. This role involved exceptional written accuracy and strong analytical skills in writing about complex, value-driven issues:
Developing contacts and new supporters - representing the organisation at national events
Project management for marketing events, including negotiating costs
Writing for magazine, online bookshop and press ads

SKILLS
Project management; seeing projects from concept to completion
Managing and developing client relationships
Familiar with both Macintosh and PC environments, including the following applications;
QuarkXPress, Microsoft Word, Microsoft Excel, PowerPoint
Web development with Dreamweaver MX
Fluent written and spoken Spanish
Strong editorial skills: both copyediting, proofreading